Packaging Best Practices



Being an advocate in using eco-friendly materials for packaging is only an idea before. An environment-friendly campaign is usually associated with non-profit organizations like Greenpeace. Having sustainability as a goal would always be referred to as niche-focused. Fortunately, tables turned around in the 21st century. Now, entrepreneurs are thriving for innovation to make eco-friendly practices to be the standard. The ultimate goal is sustainability as it is a way to create balance with the environment (source of materials) and the living society.

Nowadays, sustainable packaging practices add value to the business. According to studies, eco-friendly practices help the business boost customer loyalty and make the product be the first line of choice in the market. Using sourcing, development, and packaging solutions to have a minimal effect on the environment contributes to creating the right balance in the product life cycle. Making an effort to learn sustainable packaging strategies is essential in sustaining the run of the business.

Here are some innovative sustainable packaging solutions to apply:

We founded our online packaging design testing practice in 2005, and we’ve tested thousands of designs since. Based on our collective experience and our benchmark database, we’ve pulled together a set of nine best practices for powerful packaging design.

Plantable Packaging

This strategy sprouted from being creative in promoting planting trees. Seeds are embedded into items like the eco-pencil. It will encourage the consumers to plant the seeds after using the item. It is also best applied for lightweight items such as cosmetics or jewelry containers.

Compostable Packaging

It is made out of compostable products that are guaranteed to be biodegradable. It provides the earth with nutrients once it is broken after usage. There is no set time frame for its decomposition, yet it’s proven to be eco-friendly about its specific conditions. The food services industry uses compostable packaging for its convenience and timeframe. It also has a lower carbon, and it’s safe as a food container. Now, disposable catering utensils are available in compostable packaging.

Edible Packaging

Eating the food with the wrap is appealing for food industry packaging services because it is convenient to market. People like an easy way of doing things. Edible packaging usually comes in the form of films and thin coating for pastries and candies. The thin layer is edible, so in the actual eating of the food, it will not be noticed. There is one rule in edible packaging, though: the film must be tasteless.

In this article, we are going to be explaining what sustainable packaging is and some of the best practices for sustainable packaging. What Is Sustainable Packaging? Sustainable packaging is packaging with materials that are biodegradable, renewable, and eco-friendly. At Best Practices Packaging, we are working hard to be the number one resource for ecological, flexible packaging and products. Our green designs feature an average efficiency ratio of 97% product to just 3% package (unbeatable in bottles or cans). Our unique pouch containers have a far lower carbon footprint than other forms of packaging. Now, entrepreneurs are thriving for innovation to make eco-friendly practices to be the standard. The ultimate goal is sustainability as it is a way to create balance with the environment (source of materials) and the living society. Nowadays, sustainable packaging practices add value to the business. Best Practice Definition The overall process flow of all the detailed work packages (construction, engineering, and installation work packages). AWP is a planned, executable process that encompasses the work on an EPC project, beginning with initial planning and continuing through detailed design and construction execution.

On the other hand, edible packaging is more sensitive than others. It requires proper care and treatment during the time of storage and shipping. Observe proper temperature as well to maintain the film around the item.

Bio-Plastic Packaging

In contrast to the usual plastics, bioplastics are partly made from corn starch, cellulose, lactic acid, and sugar derivatives. Because of its raw materials and features, it could naturally breakdown in the environment. However, the production of bio-plastics comes with a pricey cost. Even if it is a sustainable option, reducing the demand for using plastics and recycling is the best option.

Conclusion

Sustainable practices bring lower costs for capital and higher gains in the long term. It is an ideal method to be applied to the production side of the company. There is a balance of saving the economic cycle in the business and saving the creatures by reducing the use of resources. It also promotes planting more trees, especially for a plantable kind of sustainable packaging strategy. Maintaining this kind of practice needs creativity, consistent innovation, and application.

By Abhijeet Shah on September 14, 2018 in Ecommerce Tips

With the e-commerce industry on the rise, every buyer expects to get the full value for his/her money and rightfully so! The rapid increase in the number of online stores has increased manifold over the past couple of years, creating a fiercely competitive industry which favors the end consumers, giving them exciting discount deals, offers, and quality products at affordable rates.

Software packaging best practices

Along with the pursuit of getting more leads, most online stores are working on improving their product presentation using innovative packing procedures.

Here are 7 of the best practices you can implement to improve your protective packaging design and strengthen the loyalty of your customers:

1. Buy Your Packing Material in Bulk

Once your online e-commerce store has settled down, it will keep on getting orders for the products it sells.

Msi Packaging Best Practices And Standards

As you start to scale up your business, you can begin to calculate and estimate the number of orders you will begin to expect on the basis of your previous performances quite accurately. This will help you in estimating the amount of packing material that you should purchase in advance. Buying your packing materials in bulk can save a lot of money instead of ordering smaller amounts of packing material at retail prices.

2. Choose the Right Packaging Supplies

Choosing the correct packaging for your products is vital for your online store as this affects your packaging cost as well. There are many incidents whereby small items are packed into large envelops or corrugated boxes which is not necessary and can be avoided.

Software Packaging Best Practices

It is best to select and purchase protective packaging materials that you can take advantage of such as mailer envelopes, corrugated boxes and cut out wraps. This will help in reducing the size of your packaging even further, which will lower your shipping costs as well as improving your packaging budget.

Try and aim for size-appropriateness whereby your packaging should be appropriate for your product- size, neither too much nor too little.

3. Enhance Your User Experience

Invest in your customer unwrapping experience. You can use corrugated boxes which have been packaged to make your customers feel like they are opening a present. You can wrap your products in shredded paper to prolong your customer’s excitement for a bit longer which can make all the difference between retaining your customers and losing them after a single purchase. This may require a little extra effort and expenditure on your part but focusing on your customer experience will pay off in the long run by creating a loyal customer base.

4. Automate Your Packaging Process

Previously packaging products required dozens of workers to prepare the items for shipping together whereas technological advancements in machinery and automation have allowed more warehouses to help in speeding up the process and still leave enough room for packaging.

An example of this is the development of machines which can stamp or print high-resolution logos on your packages, literally in a matter of seconds. Another advantage of using the latest technology/machinery is the ability to reuse the packing materials and package your products in the most efficient manner possible.

With technological advancement constantly occurring, there is no doubt that your packaging machines will have to be updated regularly, so it is vital that you stay abreast of any technological advancement in the industry.

5. Use Package Inserts

Using packaging inserts in your packages will inculcate a sense of loyalty amongst your customers and keep them shopping with you. Packaging inserts are a great way to retain your customers. They can also be used for offering customer discounts, new product launches with the addition of a personalized thank you card for the new order.

Golang Packaging Best Practices

6. Use Return Friendly Packaging

Return-friendly packaging has the same effect on online ordering as easy-to-use return policies. Most customers usually feel a lot more comfortable buying from your store more often as there is less of a risk of them being hassled over returns.

Retail Packaging Best Practices

An example of this is the new types of mailing envelopes which have easy-open tear strips which prevent the damage of the envelopes, allowing them to be resealed again for their return journey.

Even though these forms of protective packaging do tend to cost a bit more, most customers are willing to pay a bit more over time, if it means easier overall return options. Don’t forget that including a returns label with a shipment indicates that your store has got a good returns policy in place, and is confident about the quality of its products.

Packaging Best Practices

7. Monitor Your Customer Feedback

Monitor your customer feedback religiously by asking your customers for their opinion after each successful delivery. By getting regular feedback, you’ll learn how to improve your branding and packaging along with learning about other ways to appeal to them better. Getting regular feedback from your customers will help you in refining your packaging practices, making your delivery and packaging process a lot more effective and efficient. This will also let your customers know that you actually listen to their complaints and suggestions.

The way you choose to package your products symbolizes that you care about your end user consumer. I hope that the above 7 practices help you grow your online store and keep your customers happy.